Vice President of Business Development

If you have an interest in digital engagement technologies, as well as the desire to grow with a dynamic company, make a major difference within a flourishing organization, have great advancement opportunities and thrive on working in a fast-paced, exciting environment, then this opportunity with Bridgeline Digital is for you.  Bridgeline has an immediate opening for a Vice President of Business Development.


The ideal candidate will be responsible for new customer opportunities in North America, helping to grow our customer base while managing a team of business development executives. You must have strong prospecting and strong relationship building skills. Your strong listening skills will allow you to understand a prospects web challenges, pain points, and their initiatives that can be accomplished by leveraging our web based technologies. You must be an independent web savvy self-starter and have very strong communication, writing, presentation, and follow up skills. You must have strong software and professional services sales experience and an existing network that resides in the Chicago region that could be in need of Bridgeline's interactive business technology solutions.

Bridgeline Digital, The Digital Engagement Company™, helps customers maximize the performance of their full digital experience - from websites and intranets to online stores and campaigns. Bridgeline's Unbound (formerly iAPPS®) platform deeply integrates Web Content Management, eCommerce, eMarketing, Social Media management, and Web Analytics to help marketers deliver digital experiences that attract, engage, nurture and convert their customers across all channels. Headquartered in Burlington, Mass., Bridgeline has thousands of quality customers that range from small- and medium-sized organizations to Fortune 1000 companies. To learn more, please visit or call (800) 603-9936.

With over a thousand success stories and counting, Bridgeline works with some of the best brand names known in the world such as UPS, L’Oreal & Perkins. This is a great opportunity to be a part of company which offers web solutions that are available both as SaaS or perpetual software licenses.


  • Generate new opportunities/prospects for Bridgeline Digital via calling, emailing, social selling, networking and other means necessary.
  • Function as a consultative salesperson; accurately convey the organizations products and services to prospective clients as strategic solutions to improve their business operations while increasing sales.
  • Qualify the prospect and evaluate the prospect’s capital expenditures and revenue potential.
  • Reach out to prospects within a horizontal or vertical segment and mine opportunities within this group.
  • Effectively use the company marketing initiatives and collateral (handouts, demo's, and other material) and successfully engage new prospects.
  • Develop technical and business requirements with internal team for our customer web and application development engagements. Develop detailed proposals to meet customer challenges.
  • Provide additional revenue by always being aware of upgrade opportunities within existing engagements, or new opportunities within a customer's organization.
  • Use Salesforce to record all prospecting activity and account management activity on a daily basis.

Experience Required

  • Must have a minimum of 5 years of experience selling software products and web development engagements.
  • Working knowledge of Web Content Management systems, Web Analytics products, Commerce products and Email Marketing products.
  • Ability to deliver compelling product demonstration with working knowledge of the development of ASP.NET websites and .NET web applications.
  • Bachelor's degree (or equivalent).
  • Experience selling to CEO’s, Executive VP’s and SVP’s is critical.
  • Demonstrated ability to meet sales goals and overcome obstacles.
  • Solid prospecting and cold calling abilities and excellent customer relationship skills.
  • Skillful negotiation and closing abilities.
  • Exceptional communication, follow-up and customer-ready presentation skills.
  • Strong technical writing skills and professional proposal development skills.
  • Excellent PC skills. Fluency in MS Office including Word, PowerPoint, Excel and Salesforce.
  • Passion to learn new technology and join a rapidly growing highly respected company.
  • Must have the ability to conduct minimal travel when necessary.

Bridgeline Offers

  • Competitive base salary and benefits, uncapped commissions, paid vacation and holidays, 401K and more Extensive Sandler sales training program to attend quarterly.
  • On-going coaching from your sales manager and leadership team, as well as mentor program.
  • Professional development and career advancement opportunities
  • Recognition and rewards for top performers
  • Dynamic, open-minded company with great opportunities for personal development
  • An organization where suggestions are encouraged and your influence can be felt within the company and Bridgeline’s iAPPS® platform/
  • Fast paced, exciting environment.
  • Inspiring, fast paced and flexible environment with a work hard / play hard culture.
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